This is Oregon
No matter where you live, adventure is much closer than you think. New experiences, unknown surroundings, and exciting opportunities are just waiting to be discovered. Sometimes all it takes is a bit...
View ArticleShadows on Stars, Palmas
Friends of Shwood, Shadows on Stars, recently put out a new music video that features some great shots of our glasses. Other friends, Palmas, released a remix of a track by Radiation City who we...
View ArticleShwood Select 2012 Lookbook
For our 2012 video lookbook, we present a stereoscopic view of our new “Shwood Select” premium line of eyewear. Experimenting with a 3D technique from the early 1800’s, we set out on an exploration to...
View ArticleSTRANDBEEST
Artist Theo Jansen has (rather successfully) set out to create a new species. These self-propelling creatures rely only on wind-power to administer their movements. Like with any life form, Jansen’s...
View ArticleADX
As lovers of craft, we know how lucky we are to live in a builder city. Operating our business in Portland has allowed us to collaborate and exchange ideas with some of the best creators around. For...
View ArticleTyphoon “White Lighter” Teaser
If you caught the debut video of the MAKERS series, you may have noticed that fellow Portlanders Typhoon lent us the song “Summer Home” from their latest EP, “A New Kind of House,” for the background...
View ArticleGuns & Roses
Shooting a gun underwater sure does look cool, but seems essentially useless until you see the result: flower-shaped hollow-point bullets. There really is beauty in everything. Learn more from firearm...
View ArticleBEAM & ANCHOR
Continuing the MAKERS series, Shwood pays homage to some of Portland’s most innovative crafters, artists, builders, writers, and designers that inspire the experimental creators in us all. Part 2...
View ArticleShwood Select S/S 2013 Lookbook
Our new video lookbook provides a peak at the upgrades and changes that we’ve made to our Select line. The new Shwood Select Collection ups the ante by adding an Aircraft-grade Birch core to the...
View ArticleThe Shwood Stone Collection
Following our tagline (and not-so-coincidentally the name of this blog), we’re proud to announce our latest experiment with nature: the Shwood Stone Collection. Fusing genuine slate with birch wood and...
View ArticleInternational Space Station Time-Lapse
This time-lapse video, taken by the crew of the International Space Station, is both incredibly humbling and awe-inspiring. The station, which orbits between 205 and 270 miles above the earth, provides...
View ArticleGoogle Street View Hyperlapse
Teehan + Lax Labs have created a new open-sourced tool in creating hyperlapse videos (videos using time-lapse techniques combined with moving camera angles) pulling the frames directly from Google...
View ArticleThe New Shwood Eugene
For the release of our new “Eugene” style sunglasses, we took to the streets (or road, rather) in a 1967 Shelby Cobra GT350 – a pair of the Eugenes in hand – and saw where it took us. The rural,...
View ArticleShwood Fifty/Fifty Collection
We recently launched our new collection of premium acetate and wood sunglasses over at shwoodshop.com. To accompany the release, we created a video that embodies the spirit of adventure that these...
View ArticleFifty/Fifty Titanium Collection
Introducing the latest chapter in our quest to experiment with nature, the Fifty/Fifty Titanium Collection. Featuring frames cut from a single sheet of high-quality titanium and paired with domestic...
View ArticleShwood Rx
Introducing our brand-new Shwood Rx Collection. Available in many of our familiar styles, as well as four new shapes specifically designed for prescription use. View photos of our Rx frames below, and...
View ArticleThe Newspaper Collection
This project started as an experiment. An experiment in transformation, reconstruction, and repurposing. To try to return paper to something like its original state. It took us over a year of...
View ArticleThe Diatomist
Nature is seldom matched in its beauty & simplicity. A prime example of this simple form & function are diatoms. Located in nearly every place that there is standing water, diatoms are single...
View ArticleBuilt Not Bought
Great video feature on the value of making things by the crew at Visual Revolutionary. Check out the profile they put together of Greg Fuller and his perspective on the resurgence of the “Maker”...
View ArticleShwood for Atlantic Records Collection
Atlantic Records is classic. It’s revolutionary. It has pushed the envelope of popular music since it introduced jazz and R&B to the masses 60 years ago. And now Shwood is pleased to play a role in...
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